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Mobile News

Wearable Technology Database | Vandrico Inc

Wed, 19 Feb 2014 22:45:48 GMT

Floqr_mobile_news's insight:
The list of wearable devices has been constantly changing since 2008. With the recent announcements at CES 2014 and the media coverage that it has garnished, the wearable tech market is now poised for its biggest year in history. This database is an ever-evolving and free resource tool for everyone to use. If you know of a device that is missing information or you would like to share one of your ideas for the database, please let us know. We're happy to keep building this resource up so everyone can benefit from it.
   

KLM Becomes First Airline To Take Payments Via Twitter

Mon, 17 Feb 2014 12:21:50 GMT

Floqr_mobile_news's insight:
Today KLM Royal Dutch Airlines announced that its social media followers could pay for tickets and other services via Twitter. It’s not quite the same as using Twitter to accept payments or using a stored credit card on Twitter (like iTunes). However it points toward much more commerce happening on the social site.
The airline said that it was responding to user requests in developing the system. The way that it works is that “KLM sends a link to the customer in a private message on Facebook or Twitter.” The customer then selects a payment method from a list and completes the transaction on a KLM page, rather than Twitter or Facebook.
   

10 interessante onderzoeken van afgelopen week

Mon, 17 Feb 2014 12:18:00 GMT

Floqr_mobile_news's insight:
Ook deze week heb ik weer 10 interessante onderzoeken op een rijtje gezet. Deze week onder andere onderzoek van de EU naar de Europese app-economie, een rapport over startups in de technologie en mediasector, en onderzoek naar de effectiviteit van het combineren van print en online.
   

Apple poised to expand app-tracking cabilities

Mon, 17 Feb 2014 11:48:11 GMT
   

The 'Internet Of Things' Will Be Bigger Than The Smartphone, Tablet, And PC Markets Combined

Fri, 14 Feb 2014 11:01:58 GMT
In the consumer space, many products and services have already crossed over into the IoT, including kitchen and home appliances, lighting and heating products, and insurance company-issued car monitoring devices that allow motorists to pay insurance only for the amount of driving they do.
 
   

Seven Facts Marketers Need to Know About Mobile Users

Fri, 07 Feb 2014 12:03:26 GMT

Floqr_mobile_news's insight:
Users pick up their smartphones upwards of 100 time each day
Estimates may vary from report to report, but the bottom line is that folks pick up their smartphones very often. Reported numbers range from as low as 14 to as high as 150.
   

Apple Said To Have Acquired Sapphire Display Manufacturing Components, Diamond Cutting Tools

Fri, 07 Feb 2014 11:51:52 GMT
Apple is preparing for a big push in sapphire crystal display manufacturing, according to some new information unearthed by 9to5Mac and told to TechCrunch via a source familiar with the company’s plans.
 
9to5Mac, with the help of analyst Matt Margolis, has obtained documents that report Apple placing an order with partner GT Advanced technologies for large quantities of furnaces and chambers used in making sapphire displays. Our source informs us that a large order placed at Meyer Burger for wire-based diamond cutting systems (useful in handling ultra hard material like sapphire) was actually for Apple for delivery in 2014, though they aren’t named as a customer.
 
   

Verslag: De toekomst van mobiele media diensten - het belang van context

Fri, 07 Feb 2014 10:57:08 GMT
Verslag Cross Media Café: De toekomst van mobiele media diensten
 
   

How Has Advertising Lived Up to 'Minority Report'?

Fri, 07 Feb 2014 10:54:11 GMT
   

Internet of Things: wearables, nieuwe systems of engagement en kansen voor marketeers [download]

Tue, 04 Feb 2014 10:37:32 GMT
Google Glass, Galaxy Gear, Fitbit en JawBone UP trappen de verder gaande mobilisering van hardware en data af. Een nieuwe fase waarin de strijd ontbrandt om de nieuwe vorm-factor, waarin de basis wordt gelegd voor nieuwe manieren van interactie tussen mens en computer en ‘systems of engagement’ hun empathische vermogen sterk gaan ontwikkelen. In het komende decennium wordt personal computing pas echt persoonlijk: in, op en om het individu.
 
   

Waarom technologie ons niet eenzamer maakt, maar verbindt

Tue, 04 Feb 2014 10:30:15 GMT
Kwetsbaar zijn we. Daar houden we niet zo van, en dus zoeken we volgens Turkle naar controle. Controle over wat we van onszelf laten zien en wat niet. Controle over waar we onze aandacht op richten en wat we op afstand houden. En jawel, laat moderne technologie nou net dat soort controle mogelijk maken. 
 
   

The Anatomy of a Viral Site - Digiday

Tue, 04 Feb 2014 10:27:26 GMT
Brands and agencies talk constantly about creating content and experiences with the potential to go viral. In a social media world, it’s all about “earning” distribution, not paying for it, they say.
 
With that in mind, Digiday decided to conduct a little experiment. We wanted to see if we could create a piece of content that would go viral, and help build the Digiday brand in the process. And we had zero media budget.
 
   

Mobile Is Becoming A Prime Device For Tourists And Business Travelers, And Travel Companies Are Racing To Catch Up

Tue, 04 Feb 2014 10:23:34 GMT
Travel is one of the world’s largest industries, and it continues to get bigger and bigger. The Internet had a huge impact on the travel industry early on, as consumers swarmed to online travel agencies to find the best prices on flights and hotels, and took to online travel guides to plan their trips in advance. In 2012, online U.S. travel sales surpassed $100 billion, according to comScore.
 
   

Amazon Has Patented A System For Shipping Your Stuff Before You Order It

Mon, 20 Jan 2014 09:55:50 GMT
Amazon software will predict when a customer will order an item, then push it through Amazon's shipping process. Packed orders would wait at shipping hubs until a customer's order arrives.
 
At this point, it can be dispatched to the customer's address far more quickly. It's a system aptly called 'anticipatory shipping.'
 
   

CHART OF THE DAY: App Usage Explodes, Especially In Productivity And Messaging

Fri, 17 Jan 2014 07:52:48 GMT
Mobile app usage exploded last year, according to app analytics company Flurry.
 
The categories that saw the biggest growth: Social and Messaging, which was up 203%, and Utilities and Productivity, which was up 149%.
 
   

Report: Facebook Still Dominates Social Sharing, But Pinterest Is Now Tops For E-commerce

Tue, 10 Dec 2013 13:26:23 GMT
Gigya, a social customer management and tools company, has released its most recent social sharing report which contains some eye-opening information. The global sharing champion was Facebook, to no one’s surprise; but, Pinterest’s numbers have skyrocketed, even surpassing Facebook for e-commerce-related sharing. Out of all social networks, three made up 91% of all sharing. Leading the way in social sharing was Facebook (41%,) Twitter (30%,) and Pinterest (20%) with LinkedIn coming in 4th with 4% of overall shares.
 
   

Apple Guides Shoppers Inside Stores With iBeacon

Fri, 06 Dec 2013 15:22:22 GMT

GPS will tell you how to get to the nearest Apple store. With iBeacon, Apple hopes to guide you around once you're inside, whether it's to pick up an order, upgrade to a new iPhone or shop for a pair of headphones.
 
On Friday, Apple Inc. will begin using the technology at its 254 U.S. stores to send you messages about products, events and other information — tailored to where you are inside, provided you have downloaded the Apple Store app and have given Apple permission to track you.
 
Using the iBeacon feature, the app will notify you if the computer you ordered is ready to be picked up, for example. Show a clerk your screen with the order number, and the clerk will get it for you. Walking by an iPhone table? You may get a message asking if you want to upgrade, check your upgrade availability and see if you can get money for trading in your old phone.
 
   

Report: Big Increase in iPads After Black Friday Weekend

Thu, 05 Dec 2013 12:17:20 GMT
There has been a near avalanche of shopping data released over the past several days, much of it documenting the rise of mobile devices in driving traffic and e-commerce purchases. Various estimates ranged from 23% to nearly 40% of traffic coming from mobile over the course of the weekend.
 

One of the clear winners of the Black Friday weekend shopping bonanza was the iPad. Apple and other retailers offered gift cards as incentives to buy the devices. In combination with general consumer demand that strategy seems to have paid off for Apple.
 
   

Amazon Payments Moves Closer to Serving Location-Based Ads

Thu, 14 Nov 2013 22:41:18 GMT
Amazon Payments made changes to its Privacy Notice and User Agreement and Unauthorized Transaction Policy, informing users through its annual notice emailed to Amazon Payments account holders at the end of October. "Each year we send out a notice to every person that has an active Amazon Payments account with important information about our privacy practices and how you can report errors or unauthorized transactions related to your account," the email notice began.
 
   

Google Releases New Google Cloud Endpoints for Mobile Developers

Thu, 14 Nov 2013 19:50:38 GMT
Google has released its latest Google Cloud Endpoints project for general availability, which aims to make it easier for mobile developers to tie their apps into Google's APIs. For mobile developers, Endpoints provides a simple way to develop a shared Web back end and also provides critical infrastructures, such as OAuth 2.0 authentication, eliminating a great deal of work that would otherwise be needed, according to Google.
 
   

Solar-powered screens mean phones never run out of battery

Thu, 14 Nov 2013 19:47:11 GMT
There is already technology that will can save your phone's location if its battery dies or can send text messages after the power has gone, but what if you could buy a phone that never lost power again because it was permanently on charge?
It sounds too good to be true but that's the idea behind a revolutionary technology called Wysips that converts energy from both artificial light and sunshine into electricity that can be used to keep your mobile alive.
It uses light-collecting crystals that can be fitted beneath or on top of the screens of phones, tablets and even smartwatches, and early prototypes have been able to convert 10 minutes of light exposure into four minutes of extra battery life.
 
   

Mobile Banking Offers Opportunities for Customer Engagement

Thu, 14 Nov 2013 19:40:52 GMT
The allure of digital banking is typically its convenience, and ironically, the less banking customers go into physical branches, the more likely they are to interact with their financial institutions.
 
A July 2013 survey by Maxymiser surveyed US consumers who owned at least one computer, tablet and smartphone, and found that nearly three-quarters of respondents visited a banking website or mobile site more than five times per month. About seven in 10 respondents to the survey visited physical locations fewer than five times per month
 
   

Report: REI Has Best Mobile Site Of Top 100 Retailers, Apple The Worst

Thu, 14 Nov 2013 19:27:13 GMT
The Search Agency is now back with a comparable look at the 100 top -multichannel retailers- in the US (read: brick and mortar stores that offer e-commerce). Using the same criteria as in the previous test (see below), the firm examined mobile site load time, site format, store locator and presence/whereabouts of a search box.
 
   

Gartner Says Smartphone Sales Accounted for 55 Percent of Overall Mobile Phone Sales in Third Quarter of 2013

Thu, 14 Nov 2013 13:07:24 GMT
Worldwide mobile phone sales to end users totaled 455.6 million units in the third quarter of 2013, an increase of 5.7 percent from the same period last year, according to Gartner, Inc.
 
   

Apps: ‘marketing candy’ of onmisbaar instrument? (infographic)

Thu, 14 Nov 2013 13:06:48 GMT
Apps zijn enorm populair, maar wat hebben we er eigenlijk aan als marketeers. Zijn apps slechts marketingspeelgoed of spelen ze een onmisbare rol in de marketingmix? Om daar achter te komen heeft de Universiteit van Utrecht in opdracht van GX Software onderzoek gedaan naar de rol die apps spelen in de customer journey. 95 procent van consumenten gebruiken apps bij of na een aankoop. Interessanter nog, consumenten stellen per fase van hun klantreis hele andere eisen aan apps. Welke? Bekijk de infographic.
 
   

THE FUTURE OF DIGITAL: 2013 [SLIDE DECK]

Thu, 14 Nov 2013 12:21:38 GMT
A presentation by Business Insider CEO Henry Blodget. Here's another great chart from our presentation on the future of digital. It shows that mobile is the only medium that is growing. It's aggressively taking away time from all other platforms. VC Fred Wilson described this trend succinctly on his blog, saying, The jump from 2012 to 2013 should be terrifying to anyone who has a business based anywhere but mobile.
 
   

Fifty Essential Mobile Marketing Facts

Thu, 14 Nov 2013 08:30:20 GMT
Mobile data consumption will increase 18X between 2011 and 2016, according to Cisco.
 
   

Google Quietly Testing Offline Store Visits Tracking

Wed, 13 Nov 2013 11:46:52 GMT
Last month Google announced a program called “Estimated Total Conversions.” That program is intended to report or provide visibility into cross-device and offline conversions by tracking the activities of signed-in Chrome users and extrapolating that data to the broader Google user population.
 
The offline component of conversion tracking wasn’t supposed to begin until 2014. However, according to a report in Digiday, Google is currently experimenting with tracking offline store visits, using smartphone location, and trying to connect that back to mobile ad exposures:
 
   

Mobile devs: Google will officially translate your Android apps

Wed, 13 Nov 2013 11:06:48 GMT
Your Android app could soon be speaking French, Swedish, Hindi, and many more languages now that Google officially launched its mobile app translation service today.
 
Google announced that it would be opening up a translation service at Google I/O and officially released it. Developers can submit their applications and the desired language. From there, Google finds a native speaker to take your app from one language to une autre langue.
 
   

Android On A Whopping 80 Percent Of Smartphones Shipped In Q3 2013

Wed, 13 Nov 2013 10:58:59 GMT
Hardware tracker IDC reported today that the Android OS was on 80 percent of the smartphones shipped in the third quarter, globally. Quarterly shipments is not the same as sales to consumers. However it’s directionally consistent with sales.
 
Losing share vs. a year ago, the iPhone captured just under 13 percent of all smartphone shipments. And Windows Phone grew to 3.6 percent in Q3 from 2 percent of shipments last year.